"Innovation in the fickle world of taste is linked to the fundamental changes necessary for living, following the mutation of anthropological behavior . [...] [...] An alteration of the function historically determined the future shape seems logical function full of new meanings. It seems to be at the same time an innovative object and ethnic heritage, the decoration of a future space tribe and the disappearance of an ancient tribe of Antarctica a stranger. "
This concept map, starting from the previous ( http://lacuradellecose.blogspot.com/2010/06/mappa-di-sistema- words-per-chiave.html ; http://lacuradellecose.blogspot.com/2010/07/mappa-analitica-analisi-dellesistente_2076.html ), begins to define two concepts.
Il desiderio di decorare il corpo, in particolare, è atavico: abbiamo testimonianze a riguardo in tutte le civiltà primitive ed in ogni cultura. Le tecniche utilizzate sono molto diverse, vanno dal tatuaggio al cutting, dal piercing alla produzione di monili.
Il mio interesse si rivolge proprio a quest'ultima tipologia: i gioielli, in particolare quelli creati con materiali eterocliti o in metalli non preziosi.
“Il significato dell'ornamento e dell' ornamento-gioiello è mutevole, testimonia fedelmente la cultura in cui nasce, documenta ogni mutamento stilistico e sociale.Nonostante its omnipresence ornament had a destiny controversial at certain times was considered unnecessary, artificial, while in others, essential, fundamental.
ornament in contemporary society is seen as a sign of identification, which determines a membership, then useful symbol to the communication of ideas and values.
Even the jewelry involved in this meaning, and are no longer considered a status symbol, but style symbol : elements to communicate their tastes, their own aesthetic and even its values, the jewels are not just symbols indicators social status, but are individual choices, personal values.
This new trend was born in the 60s of the twentieth century in the field of artistic jewelry: jewelry search were the result of a strong desire to experiment, embracing new forms, investigating new forms, unusual materials and innovative techniques or modernizing older styles. Each style
developed a well-defined inclination poetic, cultural and ideological, with the precise intent of expressing a different view of the ornament for the body.
This shift in perception (especially abroad) was traced with the transition from Modernism, a period of strong ideologies, the Postmodernism , kingdom of weak thought, up to the contemporary thinking , a period in which it is increasingly the need of individual expression and appreciation of social values. From
90s in various productive sectors, from design to fashion, from music to food to publishing, there is a widespread new practice of self, created by the renewal of the applied arts: a model of design , production and, more often than not, that it is for promoting and selling the same author. Have multiplied many small businesses that have their value added in combination creativity and "know do "and trying to deal with contemporary language and with new markets.
Even the jewelry, especially those using non-precious metals, has found new growth through new forms of business: know-how traditional married creativity to produce contemporary jewelry, chosen by an attentive audience the communicative aspect of the ornament ".
Source: Generation Jewellery. Ornament in contemporary non-precious metals and auto-production, will gradually, thesis project.
analysis ornament for the body and its existing material, it is evident that significant changes in concepts of form and function over the centuries: what remains unchanged is its indispensability by man as an element of communication and social belonging.
"A chipped stone, a tool of the Stone Age, tells us a lot about the needs of the first human beings to dig roots, skinning animals, scraping fur. Over time, then the stone was chipped and further work becomes more pointed, and any modification yet another soon followed to meet new requirements. And with the creation of any new instrument, humanity discovered new possibilities of use. New tools create new needs which, in turn, produce new objects. People love
"objects": it is part of our nature. Maybe an animal instinct, but how we like our things. People are surrounded by their subjects: they are useful or decorative, beautiful, ugly, common or rare, we can not help but sow everywhere traces of our identity. Traces of culture, national identity, political ideology, religious affiliation and sexual orientation. Our items reflect who we really are and who we want to be. Just think of the process by which we decide what to keep and what to throw. We give importance to the objects that have never been touched by those who touch all the time, the most useful or most useless?
We can turn them into fetishes, impregnated with magic and memories, sexual or religious power, to make them become objects of worship, desire and fear with which food passions and obsessions.
[...] These are the tools we need to shape our lives. "
Jewel communicate the aesthetic world, sensory, its author's ideological, but also those, then you will have to wear it.
It is a product that fluctuates between art and design, unique and mass production, decoration and abstraction. The passion for the subject and its relationship with the body are the red threads that connect the different areas. Rossella Tornquist for "the jewel has the uncanny ability to influence the field upon which it interacts, the body, the dress, is apparently formal influence, but above all spiritual, reveals much more of a dress the intimate microcosm of those who choose and wear. It 's a small object in proportion to the space which enters into a relationship, yet knows how to constrain the observer's point of view. "
A gem is not only worn, brought him, felt him to be a jewel to be interpreted. You have to play and entertain, it must be treated with care, like a second or a third skin. If
is challenging the better: the game can become more risky, and more fun.
E 'disruptive charm a jewel because it has the ability to evoke, to talk about themselves and others.
Each piece could be a room: in every furniture, objects, scents of a given period, a specific character, atmosphere. A story.